Marketing & Social Media Manager (m/f/d)

• 15 August 2026
• 100%
• Permanent position
• Gonten

OUR HOTELS - A HOME FOR YOUR CAREER

We are proud to manage a portfolio of unique hotels known for their hospitality, quality, and authentic ambience. Each of our establishments offers not only a special atmosphere for our guests but also outstanding professional opportunities for talented and dedicated professionals.

 

HUUS BÄREN 3\*S

Our charming 3-star hotel with 18 rooms offers a cosy atmosphere where our guests feel at home. The Bärenstobe, our fine dining restaurant (45 seats), as well as the Taverne Bar (35 seats) and the Lehnerstobe (45 seats) for events invite you to culinary delights and special occasions.

 

HUUS LÖWEN 4\*S

In this elegant 4-star hotel with 24 rooms, we pamper our guests with traditional Swiss cuisine in the Löwenstobe (50 seats) and create unforgettable experiences in the Löwensaal for events. The spacious outdoor area accommodates up to 80 guests and provides a perfect setting to enjoy.

 

HUUS QUELL 5\*S

In 2025, we opened our luxurious 5-star hotel HUUS QUELL with 30 rooms and suites. Since then, our guests have enjoyed not only the unique Quell restaurant with a sharing concept but also an impressive wellness and treatment area of over 2,200 m² as well as the stylish Botanicum Bar.

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• Professional responsibility for the areas of Marketing & PR

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• Creative and content responsibility for the social media channels

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• Management and implementation of digital marketing activities in collaboration with various agencies and partners

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• Management and implementation of traditional offline marketing activities in collaboration with various agencies and partners

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• Assessment, management, and follow-up of enquiries from journalists and influencers as well as provision of press information

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• Contribution of ideas and creativity for the continuous development of new projects

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• Member of the Revenue & Forecast team as an expert for online traffic and the entire digital marketing environment of Appenzeller Huus

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• Maintenance and updating of hotel-relevant content, media, and links on websites (consortia, OTAs, tour operators, memberships, partners, tourism organisations)

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• Knowing the products of Appenzeller Huus and the standards to confidently present them during house tours as a sovereign representative of the house

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• Support of online reputation management

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• Compliance with hotel-specific CI/CD standards as well as quality management (CMS)

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• Completed hotel management school or degree in tourism and/or marketing

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• High level of creativity and inventiveness

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• Confident handling of digital media and current marketing tools

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• Basic knowledge of SEO, metasearch, and web design

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• Good graphic understanding and initial experience with common content management systems

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• Basic knowledge of InDesign, possibly also video editing programmes, as well as common MS Office programmes

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• Enjoyment of social media channels and content creation

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• Conceptual, structured, and results-oriented working style

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• Team-oriented personality with high social and communication skills

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• Very good oral and written language skills in German and English

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• Organisational talent and ability to work service-oriented

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• Flexible, decisive, resilient, discreet, and empathetic

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• Trustworthy and confident in negotiations

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• Confident in handling stressful situations

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• Well-groomed appearance

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