Manager Marketing Engagement (m/w/d) 80-100%

Introduction -------------- Are you passionate about social media, influencers, and content that goes viral? Do you know how to manage a community and spark genuine enthusiasm? And do you want to take Lidl Schweiz's brand loyalty to the next level? Then you're in the right place! We're looking for a personality who actively drives interaction around our brand, develops viral concepts, and creates real conversation topics. Your tasks ------------------ • Leading and developing compelling content to build a deep understanding of our brand (in collaboration with our agencies) • Responsibility for developing concepts that provide real conversation topics, push interaction around our brand, and increase our awareness and popularity • Managing our social media owned channels for an authentic and consistent brand presence and building a loyal online community through proactive community management • Defining and coordinating content requirements in close collaboration with our strategy, campaign & event, and production teams • Adapting international talkability concepts to the Swiss market, reviewing global content for its inspirational factor for our customers, and managing our social channel agencies • Defining engagement performance targets and being responsible for qualitative and quantitative annual targets Your profile --------------- • Completed degree from a university of applied sciences or university, preferably with a specialization or further education in marketing, business administration, or communication • At least 3 years of proven experience in the field of brand, marketing, or marketing communication • Broad knowledge of optimizing customer loyalty and retention strategies and addressing different customer segments in a targeted manner • In-depth knowledge of implementing engagement activities and basic knowledge of using digital channels (e.g., digital display advertising) • Good Google Workspace skills • Organizational talent and structured approach to work • Good communication and presentation skills • High level of interface and team orientation as well as creative thinking and innovation ability • Ability to withstand pressure, assertiveness, and flexibility • Very good German and English skills, knowledge of another national language is an advantage We offer -------------- At Lidl Schweiz, there is room for ambition and innovation. Help shape it actively. Grow professionally and personally every day. We will prepare you for your varied and challenging tasks with an intensive induction program. Even after taking over your own area of responsibility, we will continue to challenge and support you to successfully utilize your potential in our growing company in the long term. We also offer you the security of a permanent position, a great team, excellent professional pension provision, and other attractive benefits. Take the chance and apply online now!